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Solutions-based marketing can help you thrive in this market shift.

What is solution-based marketing? If you take a look at most advertisements, they tend to focus on problems. Once you identify the problem, you can offer a solution that your potential client might be interested in. However, during a tough market like ours, there’s already a ton of negativity in the air, and most people are sick of it. To make your business stand out, solution-based marketing suggests you put your results forward. 

 

To learn more about how this type of marketing works, check out the video above or skip to each topic using the timestamps provided:

0:00 — Introduction

0:57 — Customers want to hear about what you can do for them

1:33 — Solutions will draw people in 

2:55 — Maintaining your marketing will make your business thrive 

4:08 — It’s okay to acknowledge your challenges 

5:04 — Wrapping up today’s topic

If you’re having trouble marketing your business in this environment or have any other questions, please call or email us. We are always willing to talk!